Stamina potion

Welcome, Adventurer. You’ve taken the first step on your new nutrition quest. Stamina Potion is our all-natural energy gel to restore vitality when you need it most. No magic spells—just real ingredients designed to keep you moving, training, and conquering your next challenge. The potion is brewing...

Developmental Goals

1. Nutrition

  • Carbohydrates: Having a mix of Glucose and Fructose helps give quick energy & long-term sustained energy during exercises.

  • Electrolytes: Salts are essential during longer workouts.

2. Natural Ingredients

  • Simplicity: Everything needed for energy can be found in nature. Having a simple ingredient list isn’t out of the question for fitness nutrition.

3. Enjoyable Taste & Texture

  • Texture: Pureeing fruit and honey provides a consistency that is thinner than applesauce and easy to swallow.

    • “It’s not snot!” - A glowing recommendation from a fellow runner who has used traditional gels.

  • Flavor is King: Fuel shouldn’t feel like a punishment when you’re already exerting yourself.

4. Affordable

  • Fitness is Expensive: For something that shouldn’t cost anything, being healthy can be hugely expensive. We want nutrition to be seen as something approachable for people at all levels.

  • Give Back: The hope is to donate, sponsor athletes, host events, work with races, and support anything that gets people moving.

Nutrition Goals

The first in development item from Hold Shift Energy is Stamina Potion Nutritional Gel with the following goals:

  • Volume 40-45g

  • Ingredients <7

  • Carbs 16-20g

    • Glucose >50%

  • Sodium >200mg

  • Cost $1-$1.50

Want to be updated as we make progress?

Did you try a gel and have feedback?